Idol

Anime＆Manga

The Global Phenomenon of Kawaii Culture: How Japan’s “Cute” Aesthetic Took Over the World

Japan’s “Kawaii culture” has become a worldwide phenomenon. Through anime, manga, fashion, and character culture, Japan’s unique interpretation of “cute” has captivated people across the globe. But is “Kawaii” just another word for “cute”? In this article, we will explore the origins of Kawaii culture, its characteristics, why it has spread globally, and its future prospects.
2025.03.18
Anime＆MangaCulture&TraditionTrend
Culture&Tradition

The Culture and History of Japanese VTubers: Why Did They Become So Popular in Japan?

VTubers (Virtual YouTubers) are content creators who use avatars to upload videos or livestreams. Unlike traditional YouTubers and streamers, they don’t have to show their real faces, creating a unique entertainment culture.Japan, in particular, has seen a massive growth in VTuber culture, which has since spread worldwide. But why did VTubers originate in Japan, and why did they become so popular? In this article, we will explore the history, cultural background, and appeal of VTubers.
2025.03.17
Culture&TraditionTrend
Culture&Tradition

What is Japanese Idol Culture? Unique Features and Differences from Overseas Idols

Japanese idol culture is a unique phenomenon in the global music industry. While “idols” in many countries refer to professional artists or actors, in Japan, idols are often seen as figures who fans support and watch grow.This article will explore how Japanese idol culture developed, what makes it unique, and how it differs from idol cultures in other countries.
2025.03.17
Culture&TraditionTrend